While e-recruitment can scarcely be considered as a new concept, it is one that continues to evolve with every passing year. While an estimated 79% of job seekers used online resources to find work in 2012, an increasing faction of this demographic are turning to social media websites rather than recruitment agencies and local listings.
37% of job seekers used social media to find work in 2012, with the majority favoring professional networking resource LinkedIn ahead of alternative sites. While Linkedin may be entirely suited to this purpose, however, you will need to bear several points in mind if you are to utilize the medium to its full potential.
Top Tips for Job Hunting on Linkedin
With this in mind, what practical steps can you take to identify and apply for viable job opportunities through LinkedIn? Consider the following: –
Create a Detailed and Comprehensive Profile: As with any professional or social networking website, a carefully completed profile holds the key to your overall level of engagement. This is especially true when using LinkedIn to source working related opportunities, as the relevance of the detail in your profile will help recruiters and firms to identify your skill set and potential as a candidate. As a starting point, ensure that you include all of the keywords related to your ideal job and industry, while you should not be afraid to ask colleagues to write recommendations that endorse a specific skill or achievement.
Join Relevant LinkedIn Groups and Social Conversations: LinkedIn is one of the most engaged networking sites available, and this is great news for individuals who are hoping to source work. As e-recruiters and companies discuss their job opportunities on a daily basis through updates and conversations, you have an ideal opportunity to connect with potential employers and develop a presence within your industry. To achieve this, be sure to join active LinkedIn groups and adopt a proactive approach to engaging fellow members. While participating as part of a group, you should also look out for any associated Jobs tabs and career discussions that may suit your purpose.
Capitalize on LinkedIn’s New and Innovative Future: Like all social media outlets, LinkedIn is evolutionary in its nature. As it is constantly changing to improve the experience of users, your ability to monitor its progress and embrace new features will determine the success or failure of an online job search. Take the recently unveiled ‘discover jobs in your network’ feature, which affords you the opportunity to solicit a referral from someone you know who works for an employer with a job opening. This feature enables you to cite openings at companies where you have existing LinkedIn connections, who can lend their weight to your application and boost the chances of success.
The Last Word
While social media is now an extremely evolved medium, it can only ever be effective as the individuals who use it. Conducting an online job search can be extremely fruitful, so long as you invest time into creating a comprehensive profile and networking with industry relevant brands.
About the Author: This article was written by Lewis, who works as a researcher and marketer for Chillisauce. As a market leading organizer of corporate events and parties, it is well versed in the use of social media for professional purposes.
- Creating a Successful LinkedIn Group with Smart Content (community.constantcontact.com)
- LinkedIn – Why All of the Hype? (rasmussen.edu)
- Social Media Strategy for Small Business 2013: A Totally Honest Look at Social Networks (amsterdamprinting.com)
- Four Steps to Improve Your LinkedIn Profile (career.answers.com)
- 6 Ways To Use LinkedIn For Your Job Search (torirterhune.wordpress.com)
- Linked In (ronaldpleban.wordpress.com)